Moglix - MRO B2B Marketplace Usecase
We continue with our discussion on building for India in the #INSIGHTSpodcast Series and in this episode, focus on building an eCommerce company for Industrial India. To talk about this important topic, We have Rahul, Co-founder of Moglix, a B2B marketplace for MRO (Maintenance, Repair, and Operating Supplies). Before starting Moglix, He has held various leadership positions at Google in Asia Pacific and is a graduate of ISB and IIT Kanpur.
On this podcast, we discuss building a MRO B2B marketplace for the Indian Industry:
- Choosing the problem — How do you think about the problem to go after? How do you evaluate B2B market opportunities?
- Importance of market size and, conversely in especially large markets figuring out what is the value proposition and the market-segment you can address with this value proposition
- The chicken and egg problem — what comes first in a marketplace — solving for what comes first on your platform — identifying the size of buyers and sellers and determining the build-out of your marketplace
- Contrasting between B2B and B2C — buying behavior and differences in customers
- The difference in the decision-making process of MRO B2B and B2C customers and ticket size changes and the way the product must be built out
- Cash flow — B2B runs on credit while a B2C is on cash being paid upfront; rethink cash cycles for your business
- Winning in the space — How Moglix is building a well-loved and resilient business
- Building a tech-first marketplace to handle scale in the future
- Surviving the initial few years and emerging as a leader in the space
- Hiring the right talent for the team, and hiring for MRO B2B
- B2B businesses are not glamorous — finding the right talent means finding people with a passion for the business and the problem you are trying to solve
- Hire a diverse group of people who bring complementary skill sets to your team — juggle responsibilities till you find the right hire for the role
In the next few podcasts, we will dive deeper into startups in the Indian Business Sector. If there is any feedback on this podcast or questions for the next set of episodes, please do share as a comment below or tweet us at @Accel_India
Accel shares such interesting entrepreneurial stories, with informative nuggets to run and scale your startup. Follow the links below and subscribe to our #Accel #INSIGHTSPodcast Series using the following links: iTunes, Twitter@Accel_India, and the RSS feed
We’re looking for the next generation of successful Indian marketplaces. If you’re an early-stage marketplace founder, apply now here or learn more about the #DecodingMarketplaces Startup Hunt.
We’d love to hear about your experiences with marketplaces. Let us share our learnings and build a better and stronger ecosystem. Write to us at seedtoscale@accel.com to be a part of the Accel family.
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We’re building Passionfroot 1, an operating system for creators to manage their business.
We’re based in Europe and raised our $ 3.4m pre-seed round from Creandum and US angels such as Vlad (Webflow) and creators like Ali Abdaal.As we’re creating a new category and as the creator economy is global and mostly online, we’re building from Day 1 a global company and product that helps creators monetize around the world.
This brings a lot of complexities especially in terms of payments and taxes as our early users are based both in Europe and the US and deal with cross-border transactions.What are Do’s and Dont’s for European startups who have a global ambition and build products for a global customer base from Day 1. Anything you would do differently?
Thanks @pjbouten! Love how you’ve thought about incrementally shaping a category with a focus on product and service, and only then thinking about getting the message out there vs the other way around.
And totally agree on the distinctions and overlaps both self-serve and enterprise motions share.
Thanks, PJ, for taking the time to address questions from the great vantage of shaping Showpad into a global, enterprise SaaS brand!